What Type of Paper to Package Elegant Boxes with Style?

If you think packaging is just about wrapping stuff up, think again. When it comes to elegant boxes, the paper you choose is not just background, it’s the whole vibe. The first touch. The first impression. The moment someone says, “Oh wow, this feels fancy.”

And yep, the type of paper you use can make or break that experience. So, let’s break down. If you are in the game of luxury packaging, whether you are boxing up premium skincare, hand-poured candles, custom jewelry, or curated gift sets, you need to know what type of paper actually lives up to the “elegance” in elegant boxes. 

Read this blog to explore what type of paper to package elegant boxes that will suit your business needs!

Why Paper Choice Matters in Luxury Packaging?

Before exploring what type of paper to package elegant boxes, let’s get one thing clear: packaging is a silent storyteller. And the texture, thickness, and finish of your box paper tells your customer whether your brand is luxe, eco-conscious, modern, or just…meh

If you are putting all your energy into branding, design, and product quality, don’t drop the ball when it comes to the material that holds it all together. Now, explore the star players…

Textured Specialty Paper

Textured Specialty Paper steps in when you want the luxe feel. If you have ever touched a box and thought, “Ooooh, what is this?” you have probably met textured specialty paper. Basically, textured specialty paper is a broad category that includes papers like linen, leatherette, metallic, or embossed finishes. 

This is the type of paper that does not even need much printing. It speaks volumes through texture alone. To make elegant boxes, use textured specialty paper, which:

• Adds tactile dimension 
• Elevates unboxing into an experience
• Looks like it cost a fortune without necessarily breaking the bank
• Looks like it cost a fortune (without necessarily breaking the bank)

Uses of Textured Specialty Paper

There are versatile uses of textured specialty paper. Textured specialty papers are used to add a tactile element and visual interest to various printed materials. But the most common uses of this paper are for:

• Jewelry boxes
• Limited-edition products
• Luxury fashion accessories

Rigid Paperboard

Rigid paperboard serves as a “gold standard for elegant boxes.” Let’s start with the top dog. If luxury had a default setting, it would be rigid paperboard. Let’s discuss the top dog. If luxury had a default setting, it would be rigid paperboard. 

In crux, rigid paperboard is thick, stiff, and usually ranges from 800gsm to 1500gsm. It is the kind of paper that does not fold, does not crumble, and definitely does not mess around. Some exceptional features of rigid paperboard, which make it ideal for crafting elegant boxes, include:

• Sturdy enough to hold heavy items

• Smooth surface perfect for high-end finishes (foil, embossing, soft-touch laminate)

• Feels luxurious in hand (because it is)

Uses of Rigid Paperboard

Rigid paperboard is used mainly for packaging high-end value items and for creating visually appealing boxes. It offers excellent protection and a premium feel, making it ideal for luxury goods. If your customer is expecting a high-ticket experience from the moment they unwrap the ribbon, this is your go-to. Rigid paperboard is used for:

• Perfume boxes
• Luxury tech products
• High-end cosmetics
• Premium chocolate packaging

Uncoated Art Paper

Uncoated Art Paper acts as a smooth operator for premium prints. Here is where things get silky. Art paper is not as rigid as paperboard, but it makes up for it in finish. It is a coated paper, often around 100-300gsm with a gloss or matte finish that makes colors pop and print look ultra-sharp. 

Art paper is like a highlighter of the packaging world, and when used right, it makes everything shine. This paper is:

• Perfect for photo-quality prints

• Smooth, sleek texture

• Ideal for minimalist or artistic box designs

Uses of Uncoated Art Paper

Uncoated art paper has its natural texture and ink absorbency, which is ideal for projects where readability and writability are key. Art paper is used where a natural, tactile feel is desired. Its common uses include:

• Printed sleeves
• Inner wraps
• Insert cards
• Outer wraps over rigid boxes

Kraft Paper

Kraft Paper represents “chic minimalist.” It is not just for farmers’ markets anymore. It is uncoated paper made from wood pulp. Decorate Kraft paper with black foil stamping or white ink, and boom, you have got that Pinterest-worthy sophistication people drool over. 

Traditionally brown, but now available in black, white, or custom colors. Kraft paper is a perfect choice to make elegant boxes because it:

• Eco-conscious appeal exudes modern luxury

• Gives off a natural, raw, earthy vibe

• Surprisingly durable and customizable

Uses of Kraft Paper

Kraft paper is a durable material with a wide range of applications, mainly due to its strength and natural rustic aesthetic. It is commonly used for packaging, including food and industrial goods, as well as for crafts, wrapping, and even as a sustainable packaging option for:

• Eco-luxury brands
• Organic skincare
• Handmade goods
• Artisanal products

Recycled Paper

Sustainability can be stylish by opting for recycled paper. This type of paper is making a comeback. But we are not talking about dull, scratchy pulp. Modern recycled options are smoother, more versatile, and seriously stunning. 

Recycled paper is made from post-consumer waste or repurposed fibers. It can be coated, uncoated, or blended with virgin fibers. With recycled paper, you're not just selling a product, you're selling a purpose. Recycled paper stands out in the world of sustainability as it:

• Communicates eco-responsibility with style

• Appeals to sustainability-conscious shoppers

• Pairs beautifully with simple, clean designs

Uses of Recycled Paper

Recycled paper has a wide range of uses, from everyday items like notebooks and packaging to more creative applications like crafts and even building materials. It's a versatile material that can be reused in various forms, helping to reduce landfill waste and conserve natural resources. Recycled paper is commonly used for:

• Boutique brands
• Sustainable fashion
• Eco gifts
• Natural beauty products

Final Words

Your paper is not just paper. It is the very first handshake your brand offers. So next time you are wondering what type of paper to package elegant boxes, ask yourself: “What story do I want my box to tell before it is even opened?”

Make it smooth. Make it stunning. Make it something your customers want to keep. If you want help picking the perfect paper and designing packaging that actually feels like your brand, let’s contact OXO Packaging. Because elegant packaging is not just pretty, it is powerful.