(510) 500-9533|sales@oxopackaging.com
(510) 500-9533|sales@oxopackaging.com
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How to Choose the Right To-Go Brown Paper Bag for Your Business

Waqas Khan Pitafi  2026-06-23 13:12:48

Without bags, our grocery shopping is incomplete, as they allow us to carry the items from the stores to our homes. While they’re widely used in every consumer-linked industry. That’s why, for brands, they have to pick the ideal bags that are designed for their packaging needs.

Here in this blog, we’ll uncover the aspects of how to pick the brown paper bag to equip your customers with something that is all about people and the planet. So, let’s dive into it.

The Shift from PET to Paper Bags

Nowadays, wherever we go, we’re catered to with brown paper based bags, and that’s something not a sudden shift among brands but due to a purpose. Since the dawn of industrialization, consumerism has been hitting new highs and doesn’t seem to slow down so far. But the major concerns started when the local and international organizations realized the consequences of the packaging we’re using on a mass scale.

The light, cheap, and flexible PET-based packaging or custom mylar bags were a sweet solution for businesses to maintain their margins. Unfortunately, that’s something that costs our environment, which our generations may have to bear the outcomes of.

That’s why the environmental protection agencies took a step forward and forced all industries to make a dynamic shift. From that date, everyone wants to present and purchase the products that are packed in sustainable packaging, which is safe for our environment beyond its usage.

Factors to Consider in the Selection of Brown Paper Bags

If you’re considering the paper bags for your brand and are unsure about what aspects contribute to its packaging design concept, don’t worry. Below are those aspects that cater to most of your needs when it comes to the paper bag selection.

  • Bag Size

First of all, the bag size is the most contributing factor for the selection of custom brown paper bags. The actual size can vary depending upon the product’s dimensions; for cookies or bakery items, a medium-sized bag caters to most of the packaging demands. While packing snacks and large sandwich breads, a bigger bag is required.

Since you can develop the bag in any size, it’s recommended to keep it as per the actual size and avoid excessive size. That’s how it not only reduces the material’s utilization but also minimizes your packaging costs.

  • Weight Capacity

The size of the bag doesn’t determine its weight capacity. It’s possible that a small bag can hold more weight compared to a larger one. The reason behind this is the selection of material that is used to craft its structure.

Meanwhile, your business offering simply tells if you need a lighter or a higher weight capacity bag. That’s why below we’ve mentioned some of the common options that you can find helpful.

  • Material Strength

Weight capacity and material strength aren’t the same thing. It sounds similar, but the weight capacity depends on the material that is used to craft the paper bag. No matter how robust you try to develop the paper bag for your brand, there’s always a chance of tearing in the middle. It’s true to some extent, but manageable, though.

If you opt for high-quality packaging material that is developed to retain its structural integrity within its weight-holding capacity, you won't face any of the wear and tear issues. Below is the table that compares the grams per square meter option available and its exceptional features.

  • Customization Ability

Once the weight capacity of the material is selected for the paper bags, the next step comes its customization. Almost all of the paper bags can be customized in any creative way that not only enhances the aesthetics but also acts as a branding tool.

For some complex structural designs of the paper bags, it can sometimes be tricky to customize. However, that’s not an issue with a flat style paper bag, as there’s always enough space available to stamp branding elements. 

  • Sustainability Considerations

The paper bags remain incomplete unless we cater to the eco-friendliness of the packaging. From the sourcing of material to craft the bags to their recyclability and beyond, each aspect contributes to the sustainability of the paper bags. Since this aspect is crucial, you have to ensure that your packaging vendor complies with the green policies.

Likewise, there are some benchmarks you have to count on that tell the packaging is worth considering, such as these: 

  • Certified by FSC®
  • Certified by SFI® 
  • Responsible sourcing
  • 100% Recyclability & Composability

The Bottom Line

All in all, we hope you now have enough knowledge to decide the ideal paper packaging for your brand. If you’re still unsure after reading the above-mentioned aspects, you can consult with a trusted packaging company. At OXO Packaging, our support is always here to provide you with a tailored solution after keenly understanding your requirements. Reach us at your convenience via email sales@oxopackaging.com or dial (510) 500-9533 for on-call assistance.

FAQ's

The choice of colors depends upon the brand’s packaging preferences. For instance, natural Kraft rustic bags are ideally fit for most of the consumable and usable item packaging.

 

Not at all. Rather, paper bags are one of the affordable packaging solutions as their costs are very minimal compared to sturdy packaging. The sustainability factor makes them a no-brainer to consider.

Yes, with customized paper bags, one can tailor the bag’s style that is integrated with handles. That promotes user-friendliness and allows them to carry the bag without guessing the ideal spot, which can result in tearing.

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